Branding & Publication | Professor Wayne Geyer
Greenbrier Resort
The Greenbrier Resort is a unique, colonial resort, with its iconic Dorothy Draper interiors. This redesign was inspired by the resort's maximalist interiors, patterns, and colors. The result is an elevated brand identity reflective of the opulence and vibrancy of Greenbrier.





Greenbrier blends timeless elegance
with playful grandeur, creating a space
where tradition feels reimagined and
every detail invites discovery.
Greenbrier blends timeless elegance
with playful grandeur, creating a space where tradition feels reimagined and every detail invites discovery.














Greenbrier blends timeless elegance
with playful grandeur, creating a space
where tradition feels reimagined and
every detail invites discovery.
The Greenbrier Resort is a unique, colonial resort, with its iconic Dorothy Draper interiors. This redesign was inspired by the resort's maximalist interiors, patterns, and colors. This elevated the resort's brand identity to reflect the same vibrance and opulence of Greenbrier
Greenbrier Resort
Branding & Packaging | Spring 2026
Branding & Publication | Professor Wayne Geyer
Greenbrier Resort
The Greenbrier Resort is a unique, colonial resort, with its iconic Dorothy Draper interiors. This redesign was inspired by the resort's maximalist interiors, patterns, and colors. The result is an elevated brand identity reflective of the opulence and vibrancy of Greenbrier.



Greenbrier blends timeless elegance
with playful grandeur, creating a space
where tradition feels reimagined and
every detail invites discovery.












Greenbrier blends timeless elegance
with playful grandeur, creating a space
where tradition feels reimagined and
every detail invites discovery.
The Greenbrier Resort is a unique, colonial resort, with its iconic Dorothy Draper interiors. This redesign was inspired by the resort's maximalist interiors, patterns, and colors. This elevated the resort's brand identity to reflect the same vibrance and opulence of Greenbrier
Greenbrier Resort
Branding & Packaging | Spring 2026

